The Citroen Eco-luxury sedan was Ankit Prashar’s final project for the BA Automotive Design at Coventry School of Art and Design. This concept also received a commendation at the Final Degree Show.
As Ankit explains "The concept behind the project was to create a vehicle that could offer extravagant levels of luxury to its passengers and yet be sustainable”.
"The exterior design of the car provides a fresh take on the Citroen design language. The car has a unique shoulder line which takes its inspiration from the wing-structure of a bat. The front-end design is inspired by the double-chevron logo and gives a new meaning to the brand identity.
![]() |
![]() |
“The overall design gives a fresh interpretation to the long-wheelbase super luxury sedan segment”, explains Ankit.
This Zero-Emission vehicle adopts lightweight green materials and an electric powertrain with in-wheels hub-motors powered by Lithium-ion batteries.
The batteries have an extended range; thanks to an on-board fuel cell component which charges the batteries when the charge falls below a certain level.
Photovoltaic panels on the hood harness enough energy to power the in-car electric and lighting systems.
The interior of the car offers a unique 1+2 seating layout which ensures maximum individual space to the rear passengers.
Elaborating on the comfort and luxury side of the car, Ankit says, “Since most high-end luxury cars are chauffer driven and carry a maximum of two passengers at the rear, this seating layout provides better space and luxury to the rear passengers ensuring immense leg-room without increasing the overall length of the car”.
![]() |
![]() |
"The rear wheels of the vehicle are individually attached to the body. This enables the vehicle to have a flat floor bed on the rear which further maximizes the interior space."
![]() |
![]() |
![]() |
The glass-roof has been inspired from the works of the French architect, Jean Nouvel.
The textured glass-roof filters the sunlight entering the interior and forms a unique pattern which gives the impression of the sunrays passing through a bunch of trees.
![]() |
![]() |
![]() |
Ankit Prashar is an Indian National who has recently graduated as an Automotive Designer from the Coventry School of Art & Design. He also undertook the 1st year of the course at I.E.D, in Turin, Italy.
![]() |
![]() |
![]() |
His past experience includes a 15-week placement at Maruti Suzuki India Ltd. He is currently looking for internship and freelance oppurtunities.
(Image Courtesy: Ankit Prashar)